The 3rd edition of the fair grew 58.8% in exhibit area, 23.5% in visitation, 20% in exhibiters and 30% in lectures. More than 17,000 professionals with significant decision-making power visited the 28,000 square meters of exhibits in 4 pavilions and the outdoor area of the Transamérica Expo Center in São Paulo. Concrete Show South America was the stage for several product and equipment launches among the 312 exhibiters – 226 of which were Brazilian and 68 foreign. “Quality growth is always a big challenge. This year we were once again able to exceed the expectations of our exhibiters and partners, bringing more visitors with quality. When we envisioned and decided to hold the event in Brazil, we knew the sector’s potential and need for a professional and technical event of this magnitude,” said Claudia Godoy, an executive at Sienna Interlink, the promoter behind Concrete Show South America.