Aesthetically appealing concrete goods are capturing an ever increasing share of the conventional concrete goods market. In particular prod- ucts made of white or light-coloured concrete have a high-value look and combine the constructive possibilities of the concrete with its cre- ative and aesthetic beauty in an ideal way. Due to increased personnel expenditure it is therefore necessary for German and European con- crete works to manufacture profitable and above all higher-quality products in order to remain competitive on a long-term basis and to gain economic relevance.
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