The relationship of trust and collaboration that is established with the customer is the first goal for Cismac. In a market characterized by the standardization of the products, from the run to the low price, from the fact that the sales networks have to follow the budget at any cost, Cismac stands instead for the constant disposition towards the customer. They strongly believe in this; they believe that Cismac should exchange mutual experiences and knowledge, so to generate a flow of positive ideas, in order to optimize the final aim.